EcoServe believes that Environment is everybody's business.
This lead to my next BIG IDEA of introduce a participatory aspect to the identity; to emphasize the fact that any change in the environment must start with us.
Taking the US bit together and clubbing it with the ideal metaphor of a tree that stands in for firm foundation, its capacity to be dynamic, organic, to conserve, contribute and create…
But soon i realized though i had my inspiration in place, a lot of my ideas have already been actualized in the for of logo design and though the trick lies in doing things differently, for now i am slightly discouraged by the number of similar ideas floating around!
So for a while i am going to leave this idea here and move on to find a new muse/idea/inspiration, that doesnt make me feel so "been there done that"
:(
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