The Grass is Greener THIS side!: 2011

Thursday, November 10, 2011

Bag final

Thursday, October 27, 2011

Brand Manual

Cover:

Brand Concept:

Brand genesis:

Identity break down

Construction of logo:

Spacing around logo:

Sizes:

Colour palette:

single colour n BW option:

Against Greyscale background:

Primary font:

Primary/secondary font:

Substitute font Arial

Application of fonts:

Application of logo on stationary and brochure..

Powerpoint template and desktop wallpapers

Tuesday, October 25, 2011

Bag printed!!!

Better pix tomorrow morning… in diwali lights!!!

Monday, October 24, 2011

i guess i forgot to put up the general company brochure in my previous post

so here it isss

Cover for seeds

giving away tulsi and Zinnia seeds, so had to alter the cover illustration...

Saturday, October 22, 2011

THE BAGS ARE HEREEEEEEEE

umm, just stitched, but not printed yet!!

just photoshopped the artwork to be printed ….

the off white one on the left looks nicer but, it will get dirtier sooner, and if this is meant to be a bhaaji bag, well, maybe the light brown one on the right might be a better option….

and m sticking to the left aligned, outlined logo, cuz m not sure if the filled logo with the darker bit in the middle can be possible in single colour…

tut tut….

oh yeah, votes appreciated !!!!

Friday, October 21, 2011

Brochure edit

A horizontal version to avoid change in orientation of the last spread of the brochure

Thursday, October 20, 2011

mic testing one two three...

so i went test printing and it was a mega popat.

i was to print n send it by today, but yesterday my printer didnt have Impact which was the carbon neutral paper i had chosen. he said he will get the stock today. which he didnt. so i printed with his normal stock, very very disappointed as i wanted 100 gsm or lesser for a few of the brochures that have many folds so that they dont crease up, but he didnt have anything less than 130 :(

i can already see my panel do the "we told u so" but well i am hoping a thinner one would do the trick as i had used a similar fold for a previous client project which had clicked.

All of it :

Organic Farming:

My panel had asked me to relook the colours and the layout of the last A3 spread. The content might change for this, so i haven't re-worked it yet. Not too happy with the colours of the last spread, but the main page looks yummy!

Wastewater Management:

Had to rework the text in the last layout, made it 3 column, works better that way!

Again i like the cover the most ( not sure thats supposed to be the point here !)

Stationary:

two sets one with the tagline in colour:

the other with the logo as a design element:

Cover for the package for plant seeds given in goodwill over newyears :)

Might be adding a flower Zinnia or French Marigold. Need one last confirmation from my nursery guy so to which one will flower during Summer, as we are giving them off in Jan…Hence the cover illustration will have to accommodate a flower along with the Tulsi.

also have given the bags for stitching, yes, for the short run i am stitching my own bag, ends up being way cheaper!!!

have an option between a biscuit brown or off white for the main bag while m using blue and green for each of the 2 handles in a bag. though the off white looks nicer, but thats one thats gonna get dirty sooner. waiting for the finished bags to take a call!!!

Realy sorry about shitty photographs, i wanted to rush and courier it, but i missed the batch for the day. Will be sending it off the first thing tomorrow morning. till then, yeh Dekho!