Thursday, August 18, 2011

EcoServe identity: 1


Exploring Infinity:

Adapting them into the letterform of the identity.





Even though this is just my first set of rough ideas, the form, and the colours are not decided yet; i have come to realise that i cannot do away with the green and blue association for the brand. Though cliched, it is the most recognizable and gives a connect to the the actual core competency of the company. But what i could do is, keep the colour element flexible, so that over varied communications, it can take different colours and still communicate the same message.


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